Talent

Join a collaborative of thought leaders and storytellers with clients from New York to Paris, who live and work in Upstate New York to be closer to the Adirondacks. We experience annual exponential growth based on continual new business referral. Forget cutting-edge, we’re engaged in the bleeding-edge conversation, pushing the envelope on leveraging technology, innovating and testing new customer engagement with today’s digital and social audiences and communities.

Key:
  • Currently Looking
  • Always Looking

We're currently looking for:

Social Media & Content Specialist

The Social Media & Content Specialist has the main responsibility of managing day-to-day client account activities, developing and implementing clients’ social media strategies through community management, focusing on building brand awareness, generating inbound website traffic through Social Media and Search Engine Marketing, and encouraging user management. S/he has a passion for communications and marketing and demonstrates the capability to manage client relationships and projects. S/he works closely with TRAINOR’s Social, Web Development, Creative, and PR teams to not only exceed client expectations, but also to help build, develop, and deliver TRAINOR’s brand.

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JOB DESCRIPTION

The Social Media & Content Specialist has the main responsibility of managing day-to-day client account activities, developing and implementing clients’ social media strategies through community management, focusing on building brand awareness, generating inbound website traffic through Social Media and Search Engine Marketing, and encouraging user management. S/he has a passion for communications and marketing and demonstrates the capability to manage client relationships and projects. S/he works closely with TRAINOR’s Social, Web Development, Creative, and PR teams to not only exceed client expectations, but also to help build, develop, and deliver TRAINOR’s brand.

RESPONSIBILITIES

Social Media

  • Collaborate with the Digital and Social Media Marketing team to implement Social Media strategies as part of an integrated plan
  • Develop Social Media strategies for clients across multiple industries that allow for measurable results
  • Monitor and measure conversation through social media listening, and develop and deliver visual presentations for clients
  • Manage Social Media Marketing campaigns
  • Research, write, and post content for all channels (Facebook, Twitter, Pinterest, YouTube, Instagram, etc.) via social media management software
  • Manage and own research on emerging social media channels and trends

Search Engine Marketing

  • Track website and referral traffic with Google Analytics
  • Translate website and advertising data into visual presentations for clients
  • Establish and measure goals via conversion tracking and reporting
  • Research markets including industry, competition, geographic, and target audience in order to build and optimize campaigns
  • Manage clients’ online advertising campaigns, including Text, Image, and/or Video advertising within Google AdWords, Yahoo and Bing Networks, Facebook, Twitter, etc.

Account Management

  • Responsible for client service and management for all accounts that include digital/social and content elements
  • Collaborate across teams to drive and meet project deadlines
  • Ensure all client deliverables are written and delivered efficiently based on client need

Content Management

  • Write and/or review copy for client websites and print materials
  • Develop strategic and thorough editorial calendars and content plans
  • Perform intensive industry research based on client needs and KPIs
  • Manage the content development team for copywriting, audio, and video
  • Perform keyword research via leading industry tools to integrate Search Engine Optimization into all copy written for the web
  • Research and apply Link Building strategies as part of Advanced Search Engine Optimization
  • Assist Web Development team in information architecture development, understanding the client’s needs, and organizing content in a logical and simple navigation system

 

REQUIREMENTS

  • 2-4 years communications industry digital/social media and/or marketing experience
  • Strong project management and organizational skills
  • Highly organized, mindful of deadlines, able to multi-task and work under limited supervision
  • Professional presence and performs from a client-centered approach
  • Strong work ethic and ability to follow through on client requests with high-quality deliverables on schedule and on budget
  • Ability to effectively communicate information in written and verbal format
  • Experience using and managing profiles on multiple social media networks
  • Knowledge of organic and paid social media
  • Understanding of SEO copywriting principles
  • Experience with Google Analytics and Google AdWords, Yahoo Bing Network, and Facebook and Twitter advertising

 

WHY TRAINOR

  • We are all, at heart, storytellers, and think of things differently
  • We embrace all types of new technology, languages, and techniques
  • We have a wide variety of clients from all over the world
  • You can use the tools you love
  • Cubes are not our friends
  • Some days sunglasses are required (come see us to find out why)

If you are interested, please send us (in confidence) your projects you are most proud of and tell us the stories behind them. We take pride in our work and love to help our clients tell their stories to the world.

 

Web Developer

We're always looking for a web developer to join our growing kickass digital team. As a Trainor developer, you'll interact with a large variety of projects among our many clients. You'll build and maintain code that allows our clients to tell their stories to the world.

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JOB DESCRIPTION

We're always looking for a web developer to join our growing kickass digital team. As a Trainor developer, you'll interact with a large variety of projects among our many clients. You'll build and maintain code that allows our clients to tell their stories to the world.

RESPONSIBILITIES

  • Front end & back end website development
  • Content management development (primarily SilverStripe)
  • Debugging and testing
  • Documentation

WHO YOU ARE

  • Know the difference between OOP, MVC and ORM
  • Can debate the benefits of Bootstrap over Foundation, and vice versa
  • DevTools is your best friend
  • Can work with and create your own API's
  • Believe PHP can be beautiful
  • Nimble with your code
  • Take the time to comment and document
  • Love to try out the latest and greatest technologies

WHAT'S YOUR PERSONALITY

  • Geek enthusiast
  • Data nerd
  • Problem solver
  • Organizer
  • Sense of humor
  • Self-directed
  • Positivity
  • Client-centric
  • Greater good

WHY TRAINOR

  • We are all, at heart, storytellers, and think of things differently
  • We embrace all types of new technology, languages, and techniques
  • We have a wide variety of clients from all over the world
  • You can use the tools you love
  • Cubes are not our friends
  • Some days sunglasses are required (come see us to find out why)

If you are interested, please send us (in confidence) your projects you are most proud of and tell us the stories behind them. We take pride in our work and love to help our clients tell their stories to the world.

 

Front End Web Designer

We're always looking for a front end web designer to join our growing kickass digital team. As a Trainor designer, you'll interact with a large variety of projects among our many clients, and will be hand crafting custom design files into modern, responsive websites.

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JOB DESCRIPTION

We're always looking for a front end web designer to join our growing kickass digital team. As a Trainor designer, you'll interact with a large variety of projects among our many clients, and will be hand crafting custom design files into modern, responsive websites.

RESPONSIBILITIES

  • Design kickass websites
  • Build out design files into modern and responsive html templates
  • Test for cross browser compatibility
  • Manage and execute client support requests and website content
  • Document (video included!) content management system functionality
  • Train clients on maintaining their own websites

WHO YOU ARE

  • Know HTML5, CSS3, and jQuery like the back of your hand
  • Have a love/hate relationship with Creative Cloud
  • Not afraid of content management systems (primarily SilverStripe)
  • Can debate the benefits of Bootstrap over Foundation, and vice versa
  • DevTools is your best friend
  • Nimble with your code
  • Take the time to comment and document
  • Like to dip your toes into back end code
  • Love to try out the latest and greatest technologies
  • Do you have an open type relationship

WHAT'S YOUR PERSONALITY

  • Geek enthusiast
  • Problem solver
  • Organizer
  • Sense of humor
  • Self-directed
  • Positivity
  • Client-centric
  • Greater good

WHY TRAINOR

  • We are all, at heart, storytellers, and think of things differently
  • We embrace all types of new technology, languages, and techniques
  • We have a wide variety of clients from all over the world
  • You can use the tools you love
  • Cubes are not our friends
  • Some days sunglasses are required (come see us to find out why)

If you are interested, please send us (in confidence) your projects you are most proud of and tell us the stories behind them. We take pride in our work and love to help our clients tell their stories to the world.

 

Data Nerd

TRAINOR is seeking a math-lover to join our think tank of storytellers. Someone who thinks in numbers and data, digs social media, and is hungry to gather and measure online behavior and analytics to continually implement into our bleeding edge digital strategies.

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JOB DESCRIPTION

TRAINOR is seeking a math-lover to join our think tank of storytellers. Someone who thinks in numbers and data, digs social media, and is hungry to gather and measure online behavior and analytics to continually implement into our bleeding edge digital strategies.

RESPONSIBILITIES

  • Point person for managing, gathering, summarizing, and analyzing data (both qualitative and quantitative)
  • Develop measurement and implementation plans for our clients and maintain and refine those plans
  • Obtain and measure Key Performance Indicators (KPIs) for our clients
  • Determine micro and macro conversions for our clients and corresponding industry verticals
  • Develop reporting solutions and provide analysis to measure the effectiveness of digital/social marketing campaigns
  • Provide evaluations and recommendations of existing reporting solutions
  • Educate oneself and the team on the latest key analytics and measurement technologies, platforms, and best practices
  • Or are willing to learn any of the above

WHO YOU ARE

  • You believe data can shape and tell a story
  • You’re intrigued by online behavior and website interaction
  • An artist with Data Visualization
  • A data evangelist awaiting your next conversion
  • Lose sleep over your bounce rate
  • In a constant race with the latest Google animal
  • Favorite music is Heavy Meta
  • Deft in social - Facebook, Twitter, Instagram, Snapchat, Periscope, etc.

WHAT'S YOUR PERSONALITY

  • Data Nerd
  • Math Enthusiast
  • Organizer
  • Social media butterfly
  • Proactive Problem-Solver
  • Sense of humor
  • Self-directed
  • Positive and Tenacious
  • Client-centric
  • Collaborative and performing for the greater good

EDUCATION & EXPERIENCE

  • BA/BS in marketing, business or a related field
  • Experience in Web Analytics core competencies
  • Experience in SEM/SEO core competencies
  • Knowledge of one or more of the leading industry Analytics platforms such as Google Analytics, Adobe Analytics, and ClickTale
  • Advanced knowledge of spreadsheets required

WHY TRAINOR

  • We are all, at heart, storytellers, and think of things differently
  • We embrace all types of new technology, languages, and techniques
  • We have a wide variety of clients from all over the world
  • You can use the tools you love
  • Cubes are not our friends
  • Some days sunglasses are required (come see us to find out why)

 

Senior Digital/Social Marketing Analyst

TRAINOR is seeking a Senior Digital/Social Marketing Analyst who will be responsible for developing and managing the day-to-day implementation of research based projects, while being responsible for collaborating with research colleagues to provide client solutions to drive and validate business decisions.

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JOB DESCRIPTION

TRAINOR is seeking a Senior Digital/Social Marketing Analyst who will be responsible for developing and managing the day-to-day implementation of research based projects, while being responsible for collaborating with research colleagues to provide client solutions to drive and validate business decisions.

RESPONSIBILITIES

  • Develop measurement and implementation plans for our clients, as well as maintaining and refining them
  • Obtain and measure Key Performance Indicators (KPIs) for our clients
  • Determine micro and macro conversions of our clients and corresponding industry verticals
  • Responsible for managing, gathering, summarizing, and analyzing data (both qualitative and quantitative)
  • Develop reporting solutions and provide analysis to measure the effectiveness of digital/social marketing campaigns
  • Provide evaluations and recommendations of existing reporting solutions
  • Educating oneself and the team on the latest key analytics and measurement technologies, platforms, and best practices

WHO YOU ARE

  • An artist with Data Visualization
  • A data evangelist awaiting your next conversion
  • Know that a tag manager does not operate a tag store
  • Lose sleep over your bounce rate
  • In a constant race with the latest Google animal
  • Favorite music is Heavy Meta

WHAT'S YOUR PERSONALITY

  • Geek enthusiast
  • Data nerd
  • Problem solver
  • Organizer
  • Sense of humor
  • Self-directed
  • Positivity
  • Client-centric
  • Greater good

EDUCATION & EXPERIENCE

  • BA/BS in marketing, business or a related field
  • 2+ years experience in Web Analytics core competencies
  • 2+ years experience in SEM/SEO core competencies
  • Expert-level knowledge of one or more of the leading industry Analytics platforms such as Google Analytics, Adobe Analytics, and ClickTale
  • Advanced knowledge of spreadsheets required
  • Certified Google Advertising Professional preferred

WHY TRAINOR

  • We are all, at heart, storytellers, and think of things differently
  • We embrace all types of new technology, languages, and techniques
  • We have a wide variety of clients from all over the world
  • You can use the tools you love
  • Cubes are not our friends
  • Some days sunglasses are required (come see us to find out why)

 

New Media Designer

TRAINOR is looking for a highly motivated, innovative individual to climb aboard and get the boat rockin’ with their bleeding-edge creative thinking and design. The ideal candidate will be equal parts artistic and techie and will not ‘think outside the box’ - they know there is no box.

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JOB DESCRIPTION

TRAINOR is looking for a highly motivated, innovative individual to climb aboard and get the boat rockin’ with their bleeding-edge creative thinking and design. The ideal candidate will be equal parts artistic and techie and will not ‘think outside the box’ - they know there is no box.

RESPONSIBILITIES

  • Become our client’s hero and use your killer design skills to slay the competition
  • Put the ‘valuable player’ in MVP by becoming a collaborative member of our kickass creative team
  • Be proactive (no not the acne cream) in creating jaw-dropping digital designs
  • Your talent for layout, typography, and conceptual design will never stop evolving
  • Proficiency with state-of-the-art technology and web-based media
  • Strong understanding of new media

WHO YOU ARE

  • Your head is always in the Creative Cloud
  • Do you think poor use of typography is Grotesque?
  • You can talk the talk, and your portfolio can walk the walk
  • Your hyper-active imagination never sleeps
  • Versatility, conceptual/visual ability and originality is your thing
  • Meticulous attention to detail, excellent organizational, trafficking and communication skills
  • You know how to play your position but you’re a team player
  • You thrive in a young and fast-paced atmosphere
  • Possess good judgment and diplomacy with the ability to adapt quickly to changing priorities

WHAT'S YOUR PERSONALITY

  • Storyteller
  • Collaborator
  • Creator
  • Visionary
  • Self-directed
  • Positivity
  • Sense of humor

WHY TRAINOR

  • We are all, at heart, storytellers, and think of things differently
  • We embrace all types of new technology, languages, and techniques
  • We have a wide variety of clients from all over the world
  • You can use the tools you love
  • Cubes are not our friends
  • Some days sunglasses are required (come see us to find out why)

If you are interested, please send us (in confidence) your projects you are most proud of and tell us the stories behind them. We take pride in our work and love to help our clients tell their stories to the world.

 

Video Editor/Post Production Storyteller

TRAINOR is looking for a proactive, detail-oriented post-production storyteller with the eye and technical skills to manage all media and to collaborate to shape and enhance that media into engaging content.

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JOB DESCRIPTION

TRAINOR is looking for a proactive, detail-oriented post-production storyteller with the eye and technical skills to manage all media and to collaborate to shape and enhance that media into engaging content.

RESPONSIBILITIES

  • Have the vision. Communicate and collaborate. Get the story, pitch original ideas, take direction, and execute in the cutting room
  • Be the guardian of all media. Ingest, log, sync, organize, and back it up (more than once)
  • Cut, refine, and deliver quickly and efficiently
  • Make it look excellent, make it sound excellent every time
  • Handle file conversions, compressions, disc authoring, and uploads
  • Be a seeker and seer of emerging production technology and leverage it

WHO YOU ARE

  • Self-manager, self-thriver
  • You love to cut
  • Your imagination is your playground
  • You know your software...and then some:
    • Final Cut Pro X and Final Cut Pro 7
    • Adobe Premiere, After Effects, & Adobe CC Suite, Avid Media Composer
  • You also do graphics and animation
  • You have an ear for sound and know how to enhance and mix it
  • You dig cameras and their workflows:
    • RED
    • Canon C100, C300, Canon 5D, etc.
    • Sony Mirrorless Digital Cameras
    • GoPro
  • And it’s a plus if you’re experienced in the following:
    • ProTools
    • PluralEyes
    • DaVinci Resolve
    • MPEG Streamclip
    • Cyberduck

WHAT'S YOUR PERSONALITY

  • Storyteller
  • Collaborator
  • Creator
  • Visionary
  • Positivity
  • Sense of humor

WHY TRAINOR

  • We are all, at heart, storytellers, and think of things differently
  • We embrace all types of new technology, languages, and techniques
  • We have a wide variety of clients from all over the world
  • You can use the tools you love
  • Cubes are not our friends
  • Some days sunglasses are required (come see us to find out why)

If you are interested, please send us (in confidence) your projects you are most proud of and tell us the stories behind them. We take pride in our work and love to help our clients tell their stories to the world.

 

INTRO TO STORYTELLING

Internship/Co-op Program - Paid/College Credit

**This Position is located at our New Hartford, NY Office**

Join our ensemble and dive into creative brand marketing. Forget coffee-runs and shredding files. Think on your feet and build your resume and portfolio - be it in copywriting and content, social media curating, ecommerce analytics, or project management. Expect to mix it up every day and gain real-world experience in every aspect of our process through collaboration, working side-by-side with our creatively diverse team and with a variety of clients, both local and international.

Learn More

JOB DESCRIPTION

Internship/Co-op Program - Paid/College Credit

**This Position is located at our New Hartford, NY Office**

Join our ensemble and dive into creative brand marketing. Forget coffee-runs and shredding files. Think on your feet and build your resume and portfolio - be it in copywriting and content, social media curating, ecommerce analytics, or project management. Expect to mix it up every day and gain real-world experience in every aspect of our process through collaboration, working side-by-side with our creatively diverse team and with a variety of clients, both local and international.

What’s a storyteller?

Someone who is obsessed with storytelling. Someone who thrives working in a creative, collaborative, fast-paced environment. Someone who can keep pace with the team energy of highly talented and original creatives. Someone who shares and listens to new ideas, plays a part in producing original content, and can take a strategy from conception to execution. Someone who can work with and manage clients ranging from small to large. Someone who understands that there’s no such thing as an “average day”. If this sounds like you, we want to hear your story.

Our clients come in all shapes and sizes

  • Get ready to learn about a lot of different industries, from new tech start-ups to General Motors
  • Engage in internal meetings and creative brainstorming sessions for client campaigns and initiatives
  • Learn how to work with clients during meetings and at events

Help us tell our clients’ story

  • Learn how to use your problem solving skills in a fast-paced, collaborative environment
  • See how major business decisions are made based on data analysis and case study examination
  • Become an online scout and pathfinder for our team and gain a deep understanding of the industries and clients we work with
  • Share your findings with the team, and then apply your research into effectively executing client initiatives and goals
  • Gain real-world experience working with Google Analytics and other industry preferred tools

Learn the in’s and out’s of being a successful community manager

  • Create, maintain, and manage social media content plans & editorial calendars
  • Get paid to check Facebook, Instagram, and Twitter daily (ok, way more than daily) and write and schedule riveting social media posts for clients

Blow us away by creating original content

  • Develop concise, informative, and gripping SEO copy, meta titles, and meta descriptions on products like organic pet food, beer, and cars
  • We believe that your imagination should have no limit and encourage you to unleash the poet within you

Work hard, play harder

  • Learn to keep it simple and enjoy the little things, like our incredible supply and variety of Hershey Kisses whenever you get the craving
  • Embrace our collaborative energy and build lasting relationships with potential mentors
  • Take advantage of our willingness to listen and give advice
  • Develop valuable skills and experience, and enjoy yourself in doing something new all day, every day

 

 


 

We're always looking for:

Media Planner and Buyer

We are looking for a media professional to work in all aspects of the media process.

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JOB DESCRIPTION

We are looking for a media professional to work in all aspects of the media process.

RESPONSIBILITIES

  • You like to be challenged! We have a broad variety of clients that you will be working with: Travel & Tourism, Arts & Culture, Banking, Educational, Automotive, Health & Wellness, Manufacturing, Environmental, Not-For-Profits, Philanthropic, and more
  • Evaluate media options and provide your recommendations based on clients' goals and objectives
  • Buy media through negotiating, placement, and authenticating
  • Update media plans, including timing changes, revisions, budgeting, and make-goods
  • Responsible for invoice reconciliation; includes working with vendors and our accounting team to identify and resolve discrepancies
  • Responsible for monthly media billing
  • Interact with our team, including account service, accounting, and creative, as well as directly with our clients
  • Relay vendor deadline and spec information to our team to make sure campaigns start on time

REQUIREMENTS

  • Experience in all media – digital, broadcast, print, OOH
  • Experience with Google AdWords, Yahoo Bing Network, Facebook Advertising, Twitter Advertising, and other digital media platforms
  • Ability to analyze and report on digital media advertising for client review
  • Experience in media within the agency environment
  • Proficient in Microsoft Office (Excel, PowerPoint, Word)
  • Experience with media buying software
  • Excellent verbal and written communication skills
  • You can multitask, work in a fast-paced environment, and are excellent at prioritizing

WHY TRAINOR

  • We are all, at heart, storytellers, and think of things differently
  • We embrace all types of new technology, languages, and techniques
  • We have a wide variety of clients from all over the world
  • You can use the tools you love
  • Cubes are not our friends
  • Some days sunglasses are required (come see us to find out why)

If you feel you are qualified for this position, please send us your cover letter and resume in complete confidence.

 

Account Executive

We are looking for smart, detail-oriented thinkers with outstanding communication, organization, and project management skills to interact with clients and internal departments to plan, budget, and manage projects.​

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JOB DESCRIPTION

We are looking for smart, detail-oriented thinkers with outstanding communication, organization, and project management skills to interact with clients and internal departments to plan, budget, and manage projects.​

RESPONSIBILITIES

  • You like to be challenged! We have a broad variety of clients that you will be working with: Travel & Tourism, Arts & Culture, Banking, Educational, Automotive, Health & Wellness, Manufacturing, Environmental, Not-For-Profits, Philanthropic, and more
  • Initiate, coordinate, and follow through on projects from start to finish
  • Maintain accurate information within the agency’s web-based project management system
  • Represent the client’s interest(s) to our team
  • Create estimates and change orders
  • Keep clients and our team up-to-date on all projects
  • Proofreading

REQUIREMENTS

  • Bachelor’s degree
  • 3+ years agency experience
  • Excellent verbal and written communication skills
  • Demonstrate a familiarity with marketing concepts and terms and be able to communicate them clearly
  • You can multitask, work in a fast-paced environment, and are excellent at prioritizing
  • Proficiency in Microsoft Office and Google Docs
  • PR and Business writing skills a plus

WHY TRAINOR

  • We are all, at heart, storytellers, and think of things differently
  • We embrace all types of new technology, languages, and techniques
  • We have a wide variety of clients from all over the world
  • You can use the tools you love
  • Cubes are not our friends
  • Some days sunglasses are required (come see us to find out why)

If you feel you are qualified for this position, please send us your cover letter and resume in complete confidence.

 

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